Reality Check: Wine, Subjectivism and the Fate of Civilization

by Dwight Furrow

Perfectly round circlesI must confess to having once been an olfactory oaf. In my early days as a wine lover, I would plunge my nose into a glass of Cabernet, sniffing about for a hint of cassis or eucalyptus only to discover a blast of alcohol thwarting my ascension to the aroma heaven promised in the tasting notes. A sense of missed opportunity was especially acute when the wine was described as "sexy, flamboyant, with a bounteous body." Disappointed but undaunted, I would hurry off to wine tastings hoping the reflected brilliance of a wine expert might inspire epithelial fitness. It was small comfort when the expert would try to soften my disappointment with the banality, "it's all subjective anyway." So one evening, while receiving instruction in the finer points of wine tasting from a charming but newly minted sommelier, I let frustration get the better of me and blurted "Well, if it's all subjective, what the hell are we doing here? Is it just your personal opinion that there is cassis in the cab or is it really there. We all have opinions. If you're an expert you should be giving us your knowledge, not your opinion!" Someone muttered something about "chill out" and it was quickly decided that my glass needed refilling. But the point stands. The idea of expertise involves the skillful apprehension of facts. If there is no fact about aromas of cassis in that cab there is no expertise at discerning it.

These conversations over a glass of wine are more pleasant (because of the wine) but structurally similar to the semester-long task of getting my college students to realize that moral beliefs are not arbitrary emendations of their lightly held personal attitudes but are rooted in our need to survive and flourish as social beings. Yet even after weeks of listening to me going on about the sources of value they still write term papers confidently asserting that with regard to "right" and "wrong", eh, who knows?

Subjectivism, the view that a belief is made true by my subjective attitude towards it, has long been the default belief of freshman students and arbiters of taste. Unfortunately this tendency to treat it as the wisdom of the ages has escaped the confines of the wine bar and classroom into the larger society. Buoyed by the cheers of multitudes, our fabulist-in-chief, routinely finds his "own facts" circulating in what seems to be an otherwise empty mind. Unfortunately, this is no longer mere fodder for a seminar debate.

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