Michael Schaeffer Omer-Man in 972 Magazine:
In the first four episodes of what promises to be a biting satirical critique of Israeli society, Avi, whose too-bad-to-be-true persona seems to be throwing a good number of her viewers for a loop, transitions from a what-the-hell-is-going-on episode full of tips for future Birthright participants to more serious attempts at journalism. Take, for instance, the episode where she comes up with her own offensive solution for the Israeli-Palestinian conflict at Tel Aviv’s Pride Parade.
Asked to describe what the hell it is that she’s doing, Avi, who isn’t quite a real person, says: “think hard-hitting journalism with a sexy Zionist touch. I’m a cross between Oprah, Golda Meir, Fiddler on the Roof, and Bar Rafieli.” She’s also unabashedly racist, refuses to recognize the existence of the Palestinian people, and understands the nuances of Israeli society about as well as Benjamin Netanyahu understands Islam.
However, when Avi offered to give an interview to +972, I couldn’t resist. So with a healthy dose of willful suspension of disbelief, I sat down with Ms. Schwartzberger this week to discuss how she became the young woman she is today, what she hopes to accomplish with her “journalism,” and the intersectionality of indigenous struggles from Palestine to Nova Scotia.
Tell me about yourself. How did you end up in Israel and why are you making this video series?
I’m a Canadian Jewess who came to Israel on a Birthright trip and fell in love with the holy land. The guys were so hot I decided to stay.
Also, I wanted to make something viral to make all the haters shut up. So many people are hating on Israel and I wanted to show my friends, the Jews and non-Jews back home, the real Israel — not the “evil” Israel they show on anti-Semitic CNN.